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News19 October 2020Thomas Simoneit

How to turn your VoiceBot into a customer service superhero!

10 quick tips for better communication

  1. Approach your project step by step, ideally starting with a well-defined customer service process that promises the fastest or highest return on investment. Then learn from experience, take customer feedback seriously, and keep improving the VoiceBot or voice bot until it works perfectly for you.

  2. Sometimes only a real human being can help. Think carefully in advance about which tasks suit the VoiceBot and which are better left to a human agent in customer service. Or how the two can cleverly share the work. This is known as human-machine collaboration. We are happy to advise you!

  3. Speak positively about your VoiceBot in the market and encourage your customers to use self-service. The VoiceBot should become part of your brand! Inform your customers and your employees about the new digital team member – and the service improvements that come with it.

  4. Use the VoiceBot strategically: every new technology must deliver real added value for your company. A VoiceBot improves the customer experience by answering inquiries faster while cutting costs at the same time.

  5. Note: the VoiceBot must adapt to callers and their needs, not the other way around.

  6. VoiceBots must be tailored to the target audience and speak the language of the people they communicate with. "One size fits all" does not apply here.

  7. Pay close attention to audio quality, phrasing, and the overall caller experience. If your customer hangs up with a smile, you have reached your goal!

  8. Do everything you can to help callers warm to the new self-service offering quickly. Small rewards work well, such as a dedicated phone number or discounts for first-time users. Or selected products when ordering through the VoiceBot.

  9. Take advantage of everything modern speech recognition has to offer, so your customers can navigate the dialogue faster and chat with the VoiceBot with ease.

  10. Offer a guided dialogue with detailed prompts for inexperienced first-time callers, and one with open questions (the gold standard: "How can I help you?") for experienced or time-pressed customers. The best VoiceBots and voice portals naturally master both at once.

Author: Anne Schilling - CreaLog

Find out more about modern VoiceBots in this article: This is what VoiceBot looks like today!

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